In this answer to an old post, it is claimed: For an algebra $A$ with an augmentation $\epsilon:A\to k$, let $I$ be the kernel of $\epsilon$, then elements that can not be written as products, can be thought of as elements of $I/I^2$.
Does this mean, every element $a\in A$ such that $a\neq bc$, for all nonunits $b,c \in A$, lies in the kernel $I$?? But it seems I can always define a $k$-homomorphism $\epsilon$ such that $\epsilon(a)\neq 0$. Which is true? Or maybe I misunderstood something?? Thanks.