I have seen the frequent use of both max and sup in for instance, :
The norm in a linear normed space of continuous functions on $C[a,b]$ $$||f||=\underset{a\le t\leq \ b}{\max}|f(t)|$$
and sup in :
$$||\tilde{f}||_X=\underset{x\in X, ||x||=1}{\sup}|\tilde{f}(x)|$$
where $\tilde{f}$ is a linear functional in Banach space $X(X,d)$, where $x\in X$.
So what is the reason for using sup in one case, and max in another?
Thanks