In general, a tautology is a statement true simply by virtue of the structure of the sentence. For example, "All even numbers are even" is a tautology. "All even numbers are integers" is true, but it's not a tautology because the structure of the sentence doesn't tell you anything - you have to know what "even" and "integer" mean. A theorem is something that's true in every universe satisfying whatever axioms you've selected. So "All even numbers are even" and "All even numbers are integers" are both theorems of standard arithmetic, but "All even numbers are less than twelve" is not.
Another way of thinking about it is that a tautology is a formula $F$ that's true in every axiom system, not just one.
My personal rule of thumb is that tautologies are generally not interesting - they add nothing whatsoever to the conversation, and there really aren't any surprising or counterintuitive tautologies. Theorems, however, can be very interesting and unpredictable.