According to the Amazon preview of the book “Geometric Algebra for Computer Science (Revised Edition): An Object-Oriented Approach to Geometry” by Leo Dorst, Daniel Fontijne, and Stephen Mann (GACS), it seems like an answer to your questions
(as well as a potential error that led to the OP's confusion) can be found
in sections 2.8 and 3.1.
Another reference for an introduction to geometric algebra is “Linear and Geometric Algebra” (LaGA) by MSE's own Alan Macdonald.
Attitude
In the table referenced in 2.8.2 of GACS, they write that the attitude
of a blade $\mathbf{A}$ is “The equivalence class $\lambda\mathbf{A}$,
for any $\lambda\in\mathbb{R}$”. That should probably not allow
$\lambda=0$, but it is good to think of the attitude as defined in
the OP: “the subspace of $\mathbb{R}^{n}$ spanned by $a_{1},\ldots,a_{k}$”.
Section 6.2 of LaGA says “A blade and a nonzero scalar multiple
of it (another blade) represent the same subspace.”
Weight (and Norm)
In the table referenced in 2.8.2 of GACS, they write that the (relative)
weight is “The value of $\lambda$ in $\mathbf{A}=\lambda\mathbf{I}$
(where $\mathbf{I}$ is a selected standard subspace with the same
attitude)”. So “relative weight” can be positive or negative,
and depends crucially on the choice of another blade $\mathbf{I}$
with the same attitude. This definition seems to throw out any absolute
sense of scale - if $\mathbf{I}_{1}$ is one choice giving a certain
relative weight $\lambda_{1}$ for $\mathbf{A}$, then it seems that
$\mathbf{I}_{2}=2\mathbf{I}_{1}$ would give a new weight $\lambda_{2}=\lambda_{1}/2$.
But I am not sure whether that was intended.
In 3.1.3 of GACS, they write “[the norm of a blade] indeed gives
us a sensible geometric measure of the weight of the subspace represented
by the blade, as an area or (hyper)volume”. So it seems, at the
very least, that GACS supports a definition of “(absolute) weight”
being the norm $\left\Vert \mathbf{A}\right\Vert $. It is defined in 3.1.3
by
$$
\left\Vert \mathbf{a}_{1}\wedge\cdots\wedge\mathbf{a}_{k}\right\Vert ^{2}
$$
$$
=\left(\mathbf{a}_{1}\wedge\cdots\wedge\mathbf{a}_{k}\right)*\widetilde{\left(\mathbf{a}_{1}\wedge\cdots\wedge\mathbf{a}_{k}\right)}
$$
$$
=\left(\mathbf{a}_{1}\wedge\cdots\wedge\mathbf{a}_{k}\right)*\left(\mathbf{a}_{k}\wedge\cdots\wedge\mathbf{a}_{1}\right)
$$
$$
=\det\begin{bmatrix}\mathbf{a}_{1}\cdot\mathbf{a}_{1} & \mathbf{a}_{1}\cdot\mathbf{a}_{2} & \cdots & \mathbf{a}_{1}\cdot\mathbf{a}_{k}\\
\mathbf{a}_{2}\cdot\mathbf{a}_{1} & \mathbf{a}_{2}\cdot\mathbf{a}_{2} & \cdots & \mathbf{a}_{2}\cdot\mathbf{a}_{k}\\
\vdots & & \ddots & \vdots\\
\mathbf{a}_{k}\cdot\mathbf{a}_{1} & \mathbf{a}_{k}\cdot\mathbf{a}_{2} & \cdots & \mathbf{a}_{k}\cdot\mathbf{a}_{k}
\end{bmatrix}\text{ by eq. (3.2)}
$$
This definition is essentially the same as the definition in a comment by mr_e_man.
That said, I think there is some language towards the end of 3.1.3
of GACS which is misleading, if not outright incorrect; and that may
have led to the OP's confusion. It states “We know...that the $k$-volume
associated with a $k$-blade $\mathbf{A}=\mathbf{a_{1}}\wedge\cdots\wedge\mathbf{a}_{k}$
is proportional to the determinant of the matrix $[[\mathbf{A}]] =[[ \mathbf{a}_{1}\cdots\mathbf{a}_{k}]] $.
...$\left\Vert \mathbf{A}\right\Vert ^{2}=\det\left([[ \mathbf{A}]] ^{T}[[ \mathbf{A}]] \right)$,
you can...simplify this to $\det\left([[ \mathbf{A}]] \right)^{2}$.
So indeed, for $k$-blades, we do compute the squared $k$-dimensional
hypervolume.” But as the OP points out, if $k<n$, then $[[\mathbf{A}]]$
so defined is not a square matrix, so that $\det[[ \mathbf{A}]] $
is not even defined, so this discussion does not apply.
As an aside,
“is proportional to” is a bit vague - assuming the determinant
is nonzero, every number (of the same sign?) is proportional to it.
I think the intent might have been for a factor of $\pm1$ only.
Here is another equivalent definition of norm that is
more explicitly coordinate-based: The standard basis (or your favorite
basis)$\mathbf{e}_{1},\ldots,\mathbf{e}_{n}$ of $\mathbb{R}^{n}$
gives a basis for $\bigwedge\mathbb{R}^{n}$ along the lines of $\left(1,\mathbf{e}_{1},\ldots,\mathbf{e}_{n},\mathbf{e}_{1}\wedge\mathbf{e}_{2},\mathbf{e}_{1}\wedge\mathbf{e}_{3},\ldots,\mathbf{e}_{\left(n-1\right)}\wedge\mathbf{e}_{n},\mathbf{e}_{1}\wedge\mathbf{e}_{2}\wedge\mathbf{e}_{3},\ldots\right)$.
Then the norm of a $k$-blade (or any multivector that is a sum of
various blades) can be expanded in terms of this basis of $\bigwedge\mathbb{R}^{n}$
with a finite collection of coefficients. Analogous to the norm in
$\mathbb{R}^{n}$, we can then define the norm to be the square root
of the sum of the squares of these coefficients. This expression for
norm is Definition 6.10 in LaGA.
Finally, the first definition of norm of a blade in LaGA is Definition
6.8, which requires writing the blade in a special form, using Gram-Schmidt
or similar. If we have nonzero orthogonal vectors $\mathbf{b}_{1},\mathbf{b}_{2},\cdots,\mathbf{b}_{k}$, then
“the norm of the blade $\mathbf{B}=\mathbf{b}_{1}\mathbf{b}_{2}\cdots\mathbf{b}_{k}$
is $\left|\mathbf{B}\right|=\left|\mathbf{b}_{1}\right|\left|\mathbf{b}_{2}\right|\cdots\left|\mathbf{b}_{k}\right|$.
This is the volume of the rectangular parallelogram with edges $\mathbf{b}_{1},\mathbf{b}_{2},\ldots,\mathbf{b}_{k}$.”
Orientation
In the table referenced in 2.8.2 of GACS, they write that the (relative) orientation
is “the sign of the weight relative to $\mathbf{I}$” “where
$\mathbf{I}$ is a selected standard subspace with the same attitude”.
When $n=k$, we have a conventional standard choice for $\mathbf{I}$:
e.g. $\mathbf{e}_{1}\wedge\mathbf{e}_{2}$ or $\mathbf{e}_{1}\wedge\mathbf{e}_{2}\wedge\mathbf{e}_{3}$,
where $\mathbf{e}_{i}$ are standard basis vectors. But if $n>k>0$,
there's not really a canonical choice; so for a given $k$-dimensional
subspace of $\mathbb{R}^{n}$ you'd have to make a somewhat arbitrary
choice for $\mathbf{I}$. But, no matter what, you could still determine
whether two blades with the same attitude/subspace had the same orientation
or opposite orientations. Section 6.2 of LaGA says “A positive (respectively
negative) scalar multiple [of a blade] retains (respectively reverses)
the orientation of the subspace.”