I'm trying to prove that $M/IM\simeq A/I\otimes_A M$. I defined $\varphi:M\to A/I\otimes_A M$ with $\varphi(m)=[1]\otimes m$. I've already proven that $\varphi$ is $A$-linear and also surjective.
But I'm having trouble to prove that $\ker(\varphi)=IM$. The inclusion $IM\subset \ker(\varphi)$ is clear. On the other hand, if $m\in \ker(\varphi)$, then $[1]\otimes m=0$. If $m=0$, then $m\in IM$, and we are done. On the other hand, if $m\neq 0$, then I must prove that there are $i\in I$, $n\in M$ such that $m=in$. I really don't know how to prove that.
What is the trick?