For intuition, I reference objects. Imagine making a dessert with: $a$ as apples and $c$ as chestnuts.
Question. How and why is
$\dfrac{a}{c} \qquad (3) \quad = \quad\dfrac{\color{red}{1}}{\dfrac{c}{a}} \qquad (4) \qquad ?$
I ask only about intuition; please omit formal arguments and proofs (eg: Intuition is not generated by the explanation that rationalising (4)'s denominator produces (3)).