I am reading a book: Concise Inorganic Chemistry by J.D.Lee (Fifth Edition)
In the chapter-The Covalent Bond, the author says:
$\ce{NF3}$ and $\ce{NH3}$ both have structures based on a tetrahedron with one corner occupied by a lone pair. The high electronegativity of $\ce{F}$ pulls the bonding electrons further away from $\ce{N}$ than in $\ce{NH3}.$ Thus repulsion between bond pairs is less in $\ce{NF3}$ than in $\ce{NH3}$. Hence the lone pair in $\ce{NF3}$ causes a greater distortion from tetrahedral and gives an $\ce{F-N-F}$ Bond angle of 102°30', compared with 107°48' in $\ce{NH3}$. The same effect is found in $\ce{H2O}$ (bond angle 104°27') and $\ce{F2O}$ (bond angle 102°)
I am not able to understand why the pulling of the bonding electrons (in $\ce{NF3}$) by F results in reduced repulsion between the bond pairs and how does this ultimately lead to a smaller bond angle ($\ce{F-N-F}$) in $\ce{NF3}$?